"There is no magic formula to write perfect ad copy. It is based on a number of factors, including ad placement, demographic, even the consumer’s mood when they see your ad."
How you write your advertising copy will be based on where you will place your ad. If it’s a billboard ad, you’ll need a super catchy headline and simple design due to the speed at which people will pass.
Purchase | $79Magazine advertising is the most versatile, but this is solely dependent on the size of your ad and how many other ads compete with yours. More page space gives you more creative space. Businesses often become known today through effective marketing. The marketing may be in the form of a regular news item or half column society news in the Sunday newspaper. The marketing may be in the form of a heart to heart talk with Mr. Brown on his prominent local television show.
Rakia Finley is the Founding Partner at Copper & Vine Studio, an American software executive, Women in Tech Initiative Leader, full-stack developer, Salesforce MVP, mother, private investor, and philanthropist. She is best known for her work with the Obama Administration on their "Girls in STEM" initiative and continues to develop innovative technology solutions and community initiatives that promote diversity in STEM for girls of color. Named FemTech's 2016 & 2017 Powerful Woman Programmer, she is one of the highest-earning African-American females in the software industry and North America's first black female owner of an Artificial Intelligence (AI) software and product development firm. Raised by a single mother in Portland, Oregon, Rakia would spend her evenings waiting for her mother to get off work. Her time in the office is where Rakia got her first chance to enter data into a custom database. At 15 years old, she had convinced the executive team of the Washington Hospital Center to hire her on a contract basis to provide data entry to their billing department. After one year of working in the Hospital's billing department, Rakia produced the efforts of a five-person database team on her own and converted a 78% paper process to 10%, moving their 2002 billing system to a fully digital data gathering solution enhancing their medical input to a 98% accuracy metric. By 19, Rakia was the founder of PinStripe Consulting, a database development firm. After delivering over 500 custom database solutions to nonprofits, she launched Surge Assembly, a full-service software development firm focused on enhancing company revenues. Her determination for better software-led her to build a custom AI solution for Starwood Hotels in 2006, making them one of the first leading hotels with virtual booking and room management. In 2015, Rakia Co-Founded FIN Digital, a full-service firm, building artificial intelligence and hardware applications for founders and organizations. She has also emerged as an entrepreneur's dream come true, designing products for founders that average over $27 million in an acquisition.
Antön is a digital marketing and branding expert with a background that includes employers such as Red Bull, Google, and multiple marketing agencies with clients such as Stone Brewing, Google, and Avanir Pharmaceuticals. Hailing from Munich, Antön gets his style by blending his German work ethic with the American drive for success.
